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tests and tools
This
profile is under development. It considers online readability
tests.
Tests
Basic
measures of readability include the Flesch Reading Ease
and Flesch-Kincaid tests (featured on Microsoft Word),
the Fry
Formula, SMOG
(Simple Measure of Gobbledegook) test and Gunning Fog
index.
They are indicative only (readability online can be significantly
affected by placement and format of the text) and as Rudolf
Flesch commented in his The Art of Readable Writing
(New York: Wiley 94) -
Some
readers, I am afraid, will expect a magic formula for
good writing and will be disappointed with my little
yardstick... What I hope for are readers who won't take
the formula too seriously and won't expect from it more
than a rough estimate.
It
is generally accepted that simply writing for a low score
will not, in itself, improve the comprehensibility of
a page. Substantial empirical research suggests that users
have a 'preferred reading level' online and offline, influenced
by
Interest
- as Keith Rayner & Alexander Pollatsek note in
The Psychology of Reading (Englewood Cliffs:
Prentice-Hall 89) users will read at a higher level
than normal if interested in the subject matter.
Readability of the type - a user's preferred
reading level decreases when type is too small, too
dense, too faint or reversed out of a colour (showing
up as white on a colored or black background). There's
a detailed discussion in Miles Tinker's lucid Legibility
of Print (Ames: Iowa State Uni Press 63)
Sentence length and redundancy - short sentences
and reinforcement of ideas help people to read at higher
levels than they're used to.
Format - white space and pertinent illustrations
provide visual breaks that encourage the reader to keep
going and "make the overall appearance of the material".
Conceptual density - too many new concepts or
excessive condensation in a given number of words tend
to deter users.
The
Flesch formula measures reading ease and 'human interest',
based on four principles:
1.
the more syllables in a word, the harder it is to read
and understand that word.
2. the more words in a sentence, the harder it is to
read and understand.
3. the more words about people there are in a passage,
the more "interesting" it is to read.
4. the more sentences "addressed to an audience",
the more interesting that passage is to read.
Another
indicator of readbility is provided by the US FORCAST
formula developed for technical material.
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Readability
=
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20
- number of one-syllable words
10
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1.
count the number of one syllable words in a 150 word
passage
2.
divide that number by 10
3. subtract the answer from 20.
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(font wars)
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